TEST DRIVE IS HOW WE GET THINGS RIGHT.
Fail. fast.
When I applied the 4ft x 20ft wheatpaste poster for "I Just Called To Say I Love You", I underestimated how complicated the process would be. Once it became time to take it down, sooner than I’d hoped due to the wear and tear, that extremely arduous process also provided a learning lesson, forcing me to go back to the drawing board with how I would approach this new space I’d created. My dear friend Marc Fjor timely shared a quote with me about what it means to fail fast, and it changed my perspective and I learned that I wanted to change my approach, but in public. And thus Test Drive was born.
This time, I - Cousin Tito - am testing some new methods in public. And since I'm really feeling black and white photography this year, we're gonna test drive with some of my favorite black and white portraits. These photographs are just frames of very special memories captured. Being able to immortalize these special moments with these special people is such a privilege. What Aaliyah say if at first you don't succeed?
in pieces
This project is going up in pieces as I test the durability of the current application approach. Starting with 1 4ft x 5ft poster and eventually adding 3 more to total the 20ft - the success of this project will determine how the wall can expand beyond it’s current dimensions, potentially looking to grow vertically and/or horizontally.
test drive: the PLAYLIST
Because black and white is in, check out some music with black and white album covers from artists including Moses Sumney, Jorja Smith, WILLOW, Baby Keem, Lucky Daye, Miss Kam, Miley Cyrus and more.
CHECK IT OUT
Check it out in person at 1925 W. North Avenue - the ForwardThinking Wall.